7 Revenue Metrics Every Hotel Should Watch

In today’s competitive hospitality market, knowing your RevPAR isn’t enough. This essential guide breaks down seven critical revenue metrics every hotel should track—like ADR, GOPPAR, and NRevPAR—to uncover hidden profits, optimize pricing, and outperform your competition. With clear definitions, real-world benchmarks, and actionable insights, this resource helps you manage smarter, make data-driven decisions, and boost bottom-line results.

What's Inside?

In Europe’s hyper-competitive market, great hotels track seven KPIs to uncover hidden revenue, plug profit leaks and out-price the competition. This quick guide breaks down each metric in plain English, with ready-to-use formulas and real-world benchmarks for independent hotels.

Beyond RevPAR

Occupancy, ADR, RGI, TRevPAR, GOPPAR and NRevPAR - understand what they measure, how to calculate them and the levers that move each one.

Benchmark clarity

Europe-specific performance ranges show what “good” looks like, so you can spot gaps fast and set targets that outpace your local comp set.

Formula-to-action sheets

Step-by-step walk-throughs turn raw numbers into daily revenue plays.

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